The Anatomy of a Great Fundraising Letter Have you ever wondered how to improve your fundraising appeals? There are a few simple things you...
How to Build an Annual Fundraising Mailing Plan As 2024 kicks off, your end-of-year mail campaign is long gone and results are beginning to come...
Lost on Fundraising Trends?: Key Tactics to Boost Direct Response You’ve often heard the phrase “work smarter, not harder.” In direct response, that’s definitely...
Integrated Fundraising: How to Successfully Transform an Appeal Letter So, you’re planning your next big direct mail piece and want to really knock it out of the park....
How to Engage Major Donors with Direct Mail When it comes to major donors, here’s a piece of advice I frequently hear: These people are...
