Direct mailcampaigns targeting younger demographics may seem idealistic in today's digital world....

So, you’re planning your next big direct mail piece and want to really knock it out of the park....

When sitting down to write an article, I often seek to shed light on one issue or explicate one...

When nonprofit development directors think of donor events, they often envision charity balls,...

Six weeks into the year, fundraisers largely have their fundraising plans for the year set....

When it comes to major donors, here’s a piece of advice I frequently hear: These people are...

Any fundraiser worth their salt will tell you that a major donor club (or major donor society, as...

Having talented staff on your development team is vital to your organization’s success, but hiring...

Your average donor couldn’t care less about your theory of change.

What motivates individual donors to give to a nonprofit? Why would people want to give away their...