An Insider's Guide to Fundraising When Times are Bad In today's turbulent economic climate, fundraising can seem like a tough row to hoe—but don't put...
The 4 Cardinal Virtues of a Successful Major Gifts Officer I’m always amused when a young major-gifts officer candidate has the impression that the job is...
You Landed the White Whale. Now What? You’ve been hounding this donor for years. You’ve tried every trick in the book: meeting request...
5 Essential Features of a Successful Nonprofit Fundraising Database It’s human nature to look for the most effective solution for the least amount of work. Just ask my...
How to Use Donor Surveys as Part of Your Development Strategy A lot of people hate taking surveys. I know because I am one of them. We’re bombarded with them:...
Say Thank You, and Snag a Second Gift Here’s the dilemma: when you send a thank you letter to a donor should you include a reply device...
The Basics of Lift Notes in Direct Mail Fundraising Your main letter might seem like the chief event in your mailing, but sometimes the overture—the...
5 Steps to a Compelling Fundraising Offer for Direct Mail Response Too often, well-meaning nonprofits generate messaging that focuses on their organization's...
How to Find the Best Fundraising Software for Your Nonprofit Your nonprofit’s donor database can make or break your development program. Good fundraising...
Key Tips for a Successful Year-End Fundraising Push It's the first business day of the fourth quarter. Doubtless, there is plenty to do between now and...