--- title: AmPhil Insights and Practicalities | Writing description: Writing | AmPhil Insights and Updates for nonprofit fundraisers image: https://info.amphil.com/hubfs/Woman%20job%20interview%20sized%20for%20TS%20CS%20blog%20post%2016x8.jpg --- [![AmPhil Logo](https://info.amphil.com/hubfs/raw_assets/public/AmPhilizedTrendBiz/images/amphil-logo.png)](https://amphil.com) - [Services](https://amphil.com/services) - [Strategic Planning](https://amphil.com/services/strategic-development-planning/) - [Major Gifts](https://amphil.com/services/majorgifts-accelerator/) - [Direct Mail](https://amphil.com/services/direct-response/) - [Digital Fundraising](https://amphil.com/services/direct-response/) - [Capital Campaigns](https://amphil.com/services/capital-campaigns/) - [Data & Tech Support](https://amphil.com/services/data-technology/) - [Creative Studio](https://amphil.com/services/creative-studio/) - [Talent & Recruiting](https://amphil.com/services/talent-solutions/) - [Donor Advisory](https://amphil.com/services/donoradvisory-services/) - [Planned Giving](https://amphil.com/services/planned-giving/) - [Sectors](https://amphil.com/sectors) - [Faith](https://amphil.com/sectors/faith/) - [Education](https://amphil.com/sectors/education/) - [Policy & Advocacy](https://amphil.com/sectors/policy-advocacy-ideas/) - [Human Services](https://amphil.com/sectors/health-and-human-services/) - [Arts & Culture](https://amphil.com/sectors/arts-culture/) - [Careers](https://amphil.com/careers) - [Events](https://amphil.com/events) - [Master Class](https://centerforcivilsociety.org/master-classes/) - [Conference](https://conference.centerforcivilsociety.com/2024) - [Scotch Talks](https://amphil.com/events/category/scotch-talks/) - [About](https://amphil.com/about-us/) - [About Us](https://amphil.com/about-us/) - [Leadership](https://amphil.com/leadership/) - [Philosophy](https://amphil.com/our-philosophy/) - [Blog](https://info.amphil.com/blog) - [Contact](https://amphil.com/contact-us/) - [Subscribe](https://amphil.com/subscribe/) - [Contact Us](https://amphil.com/contact-us/) ![Is Your Direct Mail Vendor Actually Working for You?](https://info.amphil.com/hubfs/AdobeStock_215703713.jpg) ## [Is Your Direct Mail Vendor Actually Working for You?](https://info.amphil.com/blog/is-your-direct-mail-vendor-actually-working-for-you) [If you've been working with the same direct mail vendor for a while, you might have a nagging feeling that something is off. Maybe the campaigns are fine: not terrible, but not exciting either. Or...](https://info.amphil.com/blog/is-your-direct-mail-vendor-actually-working-for-you) --- [![Cardboard robot writing in journal at desk representing AI tools in nonprofit fundraising](https://info.amphil.com/hubfs/Social%20Visuals%20(1140%20x%20570%20px)-2.png)](https://info.amphil.com/blog/the-hidden-cost-of-ai-in-fundraising-and-how-to-use-it-better) ## [The Hidden Cost of AI in Fundraising (And How to Use it Better)](https://info.amphil.com/blog/the-hidden-cost-of-ai-in-fundraising-and-how-to-use-it-better) [As a fundraiser you know that time is money. You know that *money* is money, too. So you see that AI...](https://info.amphil.com/blog/the-hidden-cost-of-ai-in-fundraising-and-how-to-use-it-better) [![Close up of a nonprofit fundraising employee starting to write a donor letter with a pencil and white paper](https://info.amphil.com/hubfs/laksjdf.jpg)](https://info.amphil.com/blog/5-easy-ways-to-personalize-your-donor-letters) ## [5 Easy Ways to Personalize Your Donor Letters](https://info.amphil.com/blog/5-easy-ways-to-personalize-your-donor-letters) [The year: 1995. The place: a quiet cul-de-sac in Everett, Washington. The protagonist: an expectant...](https://info.amphil.com/blog/5-easy-ways-to-personalize-your-donor-letters) [![Direct mail fundraising person writing on a piece of paper](https://info.amphil.com/hubfs/kdhfdf.jpg)](https://info.amphil.com/blog/the-basics-of-lift-notes-in-direct-mail) ## [The Basics of Lift Notes in Direct Mail Fundraising](https://info.amphil.com/blog/the-basics-of-lift-notes-in-direct-mail) [Your main letter might seem like the chief event in your mailing, but sometimes the overture—the...](https://info.amphil.com/blog/the-basics-of-lift-notes-in-direct-mail) [![Direct Mail Response Fundraising woman thinking of her next compelling message at a desk](https://info.amphil.com/hubfs/b.jpg)](https://info.amphil.com/blog/shaping-a-compelling-fundraising-offer-for-direct-response) ## [5 Steps to a Compelling Fundraising Offer for Direct Mail Response](https://info.amphil.com/blog/shaping-a-compelling-fundraising-offer-for-direct-response) [Too often, well-meaning nonprofits generate messaging that focuses on their organization's...](https://info.amphil.com/blog/shaping-a-compelling-fundraising-offer-for-direct-response) [![Writing for fundraising from donors and foundation grants illustrated by a person typing on a laptop](https://info.amphil.com/hubfs/dgd.jpg)](https://info.amphil.com/blog/how-to-write-great-fundraising-email-subject-lines) ## [How to Write Great Fundraising Email Subject Lines](https://info.amphil.com/blog/how-to-write-great-fundraising-email-subject-lines) [When it comes to online fundraising, nothing is as effective as email. 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