How to Build an Annual Fundraising Mailing Plan As 2024 kicks off, your end-of-year mail campaign is long gone and results are beginning to come...
Direct Mail Fundraising: A Key Driver of Growth for Charities In a world dominated by digital communication and online transactions, utilizing direct mail for...
Why Your Table of Gifts is Your Fundraising Best Friend Six weeks into the year, fundraisers largely have their fundraising plans for the year set....
Mastering Major Donor Societies: Launch and Success Strategies Any fundraiser worth their salt will tell you that a major donor club (or major donor society, as...
How to Write Letters Donors Will Read Every year, donors receive a tidal wave of appeals in their mailboxes and inboxes. If you’re...
Putting It All Together: The Responsive Fundraising Framework You’ve done it! You’ve used responsive fundraising to listen to your donors, connect with them...
How to Use Responsive Fundraising You’ve listened to your donors and started creating connections with them to help steward the...
How to Improve Donor Retention by Creating Meaningful Connections Listening is just the first step for nonprofits beginning to prioritize meaningful engagements....
Why Your Nonprofit Should Use Direct Mail Nonprofits and mission-driven organizations need to expand their donor file, but direct mail is...
Two Ways to Catch Your Donor's Eye Life, friends, is boring . . . the sky flashes, the great sea yearns, we ourselves flash and yearn.