Lost on Fundraising Trends?: Key Tactics to Boost Direct Response You’ve often heard the phrase “work smarter, not harder.” In direct response, that’s definitely...
Are You Investing Ethically? Evaluating Money Management Firms As an investment consultancy, Innovest’s role is to perform due diligence on the managers,...
Feeling Out of Your League?: 4 Tips for New Major Gifts Officers (MGO) Are you a brand-new major gifts officer? You were probably hired for your strong qualifications as a
How to Engage Gen Z & Millennials with Direct Mail Direct mailcampaigns targeting younger demographics may seem idealistic in today's digital world....
Integrated Fundraising: How to Successfully Transform an Appeal Letter So, you’re planning your next big direct mail piece and want to really knock it out of the park....
5 Insights from a Nonprofit Expert on Charitable Giving When sitting down to write an article, I often seek to shed light on one issue or explicate one...
Raising More Money: 7 Simple Steps for Your Next Fundraising Event When nonprofit development directors think of donor events, they often envision charity balls,...
Why Your Table of Gifts is Your Fundraising Best Friend Six weeks into the year, fundraisers largely have their fundraising plans for the year set....
How to Engage Major Donors with Direct Mail When it comes to major donors, here’s a piece of advice I frequently hear: These people are...
Mastering Major Donor Societies: Launch and Success Strategies Any fundraiser worth their salt will tell you that a major donor club (or major donor society, as...